Jack Heald - the creator of "Cult Your Brand" - is a professional marketing & branding consultant. He's an Oklahoman by birth, a Texan by disposition and an Arizonan by choice. "Cult Your Brand" is the name of the program he created to teach business owners the techniques for creating fanatical loyalty in customers. Jack was the 11th employee at Dell Computer, but left before he got rich. He taught himself to program, and built his own software company before selling it to a competitor. He taught himself to trade commodities futures and wrote a guide for beginning traders, "Buy High, Sell Low." The stock market crashes of 2008 & 2010 convinced him there must be better way to live. So, he returned to his first love - writing - which led to copywriting. That led to an intense study of the great copywriters & great marketers. That all dovetailed with his life-long interest in cult psychology & human behavior. And all that led to being invited to become a Wizard of Ads partner.

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